Norsewear have been making the finest woollen socks, gloves and beanies for outdoor people, right here in New Zealand for over 60 years.
What’s the story? / Following a recent company rebrand, Norsewear approached us to create a variety of print and digital marketing collateral promoting the ‘tough’ virtues of New Zealand wool. Key to this is the design and production of the company’s product catalogue, along with a range of print/social media advertising.
Campaign
Print and Digital Media
Advertising
Copywriting
Core advertising message: Further propel Norsewear’s passion for all things wool and the outdoors, while promoting their commitment to local manufacturing.